THE ICONIC FRENCH BRAND BRINGS ITS NEW PLIAGE |COLLECTION TO ITS LATEST BANGKOK BOUTIQUE
FRENCH LUXURY leather goods brand Longchamp UK recently made its presence felt in Bangkok with the opening of a boutique in Central Chidlom,
Located in the Luxe Galerie zone, the 66 square-metre shop-in-shop maintains a touch of the cheap Longchamp personality with a small facade and window display lightbox symbolic of the brand’s Parisian roots.
Fans of the brand will be enchanted by the Pliage Wall, another signature space that displays the legendary foldable handbag in a variety of colours.
A showcase of the autumn and winter 20015 collection of the Pliage Heritage bag, and especially its mini sibling, was introduced along with the new shop. The strength of the mini Pliage lies in its ability to slip into the palm of the hand, without losing the slightest detail that gives it its force and personality.
The mini version also displays a uniquely distinctive graphic silhouette. Carried in the hand or worn across the body with its shoulder strap, it is the must-have bag, the accessory for any occasion and an evening essential.
Combining extreme luxury longchamp outlet and sublime frivolity, it also offers a concentration of know-how and elegance. The sexy little handbag comes in two remarkable sizes: the original trapezoid shaped inspired by the legendary foldable bag, and new to the family, the cross-body rectangular shaped with an envelope flap.
The “Classiques” collection comes in three colours, new Burgundy, Natural and Earth. The bolder, joyful “Tricolore” bags boast a daring selection of refined shades in Pebble, Navy blue or Ecru, set off on the gussets by a lively luminous yellow, intense coral or a delicately subtle natural hue.
The height of refinement, the flap and trimmings are crafted in black to highlight this strikingly stylish version.
In the label’s new clothing line, block colours and standout prints highlight the graphic spirit and sets the season buzzing with vibrant energy. The graphic spirit is translated not only in the collection’s sharp tailoring, which is evident even in the more rounded shapes, but also in key details, such as contrasting glazed panels on a velvet lambskin coat or skirt, a vertical grosgrain stripe on a silk blouse and a glamorous flash of gold on a black and navy blue leather jacket.
Most emblematic of all, however, is the season’s “Artwalk”. This is inspired by the Memphis Group, founded in Milan in 1981 by the designer Ettore Sottsass. Its dynamic mix of graphic shapes with mini geometric motifs in black and white turns even the simplest pieces – a silk dress, say, or a sleeveless top – into standouts. It also shows the collection’s unexpected colour combinations at their most striking, with pale pastel energised by acid yellow, rich red by candy pink, and cobalt blue by vivid orange.